About Me

A creative project is often a vulnerable space with heightened emotional energies, so being a good producer is not just cracking numbers, being on time and delivering to a scope. It takes someone with wisdom and kindness to hold a creative space with integrity, and empower the team to fulfil its highest potential.

The true, deep work in the art of producing is practicing how to be inclusive, respectful and empowering, whilst collaborating with people from all walks of lives.

I have a unique blend of knowledge in both advertising agency and production company environments. I am creative and hands-on, I could shoot and edit, and I often find myself writing the treatment proposal, revising and brainstorming scripts with the creatives, production managing and creative supervising the post-production.